Blogging is an excellent inbound strategy. Adding original content to your site helps keep your website updated and lets people know you are a vibrant business.
Here are some tips for blogging that help with search engine optimization.
- do keyword research, use your keywords in your blog articles naturally.
- always use original content (no copy and paste)
- write your blog with the purpose of answering a question, sharing industry highlights, discussing a common problem or sharing tips. After all people go to the internet to find answers.
- use a blog structure- Intro, body, conclusion in paragraph form
- at least 300+ words long
- use heading tags
- blog regularly