A content management system (CMS) is a software application or set of related programs that are used to create and manage digital content. We use WordPress as the CMS for your website.
This means the website owner can add and change content on the website. We build the structure that will be technically sound, esthetically pleasing and give you instruction to add and change content to reflect what is happening in your business.
The biggest thing to remember is that a website should be a real representation of your business, not one that is 3 years old. A CMS system allows you to keep your website up to date with what is happening in your business, successes, innovations, photos and news. More current and up to date information represents a vibrant business. Gone are the days where a website is put online and then left for 5 years.
Google, as the major search engine looks at content and post frequency to help determine the validity of a website for a specific search term.
A CMS system is not meant to allow you to change the look, feel and organization of your website. We can do that if a redesign is required.